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Kelp might be the most earth-friendly ingredient on the planet. It absorbs carbon from the ocean and buffers the effects of ocean acidification. Kelp grows without any inputs — it requires no land, freshwater, or fertilizer.

Fight climate change. Kelp can help.

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Everyday Outfitters

Est. 2020
Hampshire, England

Frequently asked questions

WADE
verb: 1. to step in or through a medium (such as water) offering more resistance than air; 2. to move or proceed with difficulty or labor; 3. to set to work or attack with determination or vigor

WALLOW
verb: 1. to devote oneself entirely; 2. to billow forth; 3. to take unrestrained pleasure

We are often asked, "Who is Wade? Who is Wallow?"

We invite the mystery, but in fact we're named to celebrate the balance of good living: the work required, and the spoils of reward.

The act of wading is an element of the past time of fishing, a sport that also produces sustenance. Wading is a good reminder that work is fun when it's with purpose. Wallowing is only really done right when properly earned, and then it is true joie de vivre.

Established in Hampshire, England in 2020, Wade & Wallow shares the elements of life well-lived, whether by treasures from far flung destinations, unique culinary finds, the best gear for the goal, or stories of discovery.

Traditional traders operate for profit, and many socially responsible retailers donate 1-5% net revenue to good causes. At Wade & Wallow, we exist to fuel philanthropic missions. Think of your favorite fundraiser on turbo drive. We're a machine for impacting the causes we care about.

We do this through our 501(c)3, Amainiris Foundation. Amainiris is an Irish word that means "the day after the day after tomorrow" or "the second day after tomorrow." It represents our interest in making sustainable impact. Read more about Amainiris Foundation.

Read more about Amainiris Foundation. →

We currently have one location in Lymington, England, a beautiful village nestled between The New Forest and the Solent.

In 2024, we ran a successful summer pop-up in Clifden, Ireland, and we keep an eye out for similar opportunities.

Our events and experiences are held throughout the world.

If you are a homeowner or a property manager, have your manager reach out to us for easy, no-cost setup steps to offer your guests access to our market provisioning.

If you're a guest, we'll simply ask your day and approximate time of arrival when you book your hamper.

Shipping is calculated based on your location and the items in your order. You will always know the shipping price before you purchase.

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Upcoming Events

WORKSHOP: Sea Picking

EXCURSION: South Holston River Lodge

EXCURSION: Fresh Creek Womens' Week

premium materials and
hand-selected finishing touches

Shop by collection

Everyday Outfitters

Frequently asked questions

WADE
verb: 1. to step in or through a medium (such as water) offering more resistance than air; 2. to move or proceed with difficulty or labor; 3. to set to work or attack with determination or vigor

WALLOW
verb: 1. to devote oneself entirely; 2. to billow forth; 3. to take unrestrained pleasure

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join our joie de vivre

Upcoming Events

WORKSHOP: Sea Picking

premium materials andhand-selected finishing touches

Shop by collection

Everyday Outfitters

Frequently asked questions

WADEverb: 1. to step in or through a medium (such as water) offering more resistance than air; 2. to move or proceed with difficulty or labor; 3. to set to work or attack with determination or vigorWALLOWverb: 1. to devote oneself entirely; 2. to billow forth; 3. to take unrestrained pleasure

premium materials and
hand-selected finishing touches

WADE
verb: 1. to step in or through a medium (such as water) offering more resistance than air; 2. to move or proceed with difficulty or labor; 3. to set to work or attack with determination or vigor

WALLOW
verb: 1. to devote oneself entirely; 2. to billow forth; 3. to take unrestrained pleasure